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This tailor has broken into the male-dominated world of Savile Row to become the first women only tailor – and she’s doing it in style!
Designer Jessica says: “You can embellish this easy-to-make lunch bag however you like. I’ve kept mine simple with a healthy apple motif, but you could personalise yours with appliqué initials, embroidery or even have fun with fabric paint.
To make the bag, you need as wide a pair of straight leg jeans as possible. Men’s jeans are great for this, though ours are a larger sized ladies’ pair with a 24cm (9½in) wide leg.”


Cut the bottom 40cm (15¾in) off from one leg – to about knee height. Zigzag the raw fabric edge to stop it from fraying. This will be the bottom of the bag and the original jeans hem will be the top.
Download and trace around the apple template above then turn it over and draw around it on the paper side of the Bondaweb. Cut out 1cm (3/8in) outside the drawn line. Press this paper-side up on the wrong side (WS) of the printed fabric and cut around the drawn line.
Decide where you want your apple motif to be. Ours is 10cm (4in) up from the bottom zigzagged edge and slightly off centre. Remove the paper backing from the Bondaweb and press in place.

Stitch around your apple twice, being careful to sew only through the bag front. Use a dark blue thread so it shows up to give a hand-drawn effect.
Turn your bag WS out and fold flat. Pin along the bottom edge and stitch together 1cm (3/8in) up from the bottom. Zigzag stitch to neaten the raw edge.

With your bag WS out, fold it in half lengthways so that the jean leg seams are in the centre. Pinch the bottom corners to form a triangle and press the corner seams open. Mark 3cm (1¼in) up from the point and draw a line across, then pin.

Stitch along this line to make one box corner. Cut off the corner and machine zigzag to neaten.
Fold your bias binding in half lengthways and stitch along the folded edge. Now fold this in half to make a button loop.

Turn the bag right sides (RS) out. Fold the top of the bag over and mark the centre. Pin then stitch the loop on the underside. Stitch twice to strengthen.

Fold over the top of the bag and pin where the button needs to go under the loop. Stitch the button securely in place.
Finally, press the bottom of your bag into a lunch box shape by ironing a horizontal crease from each bottom corner to corner for both sides of the bag.

Jess is a fabric crafts designer who’s work is regularly published in Simply Sewing and Love Patchwork & Quilting magazines. She shares her work on her website http://www.jellybgood.com. She inherited her love of fabric, colour and sewing from her mother and specializes in creating easy-to-sew, accessible designs with a fresh modern style, making her projects popular with magazine readers and crafters online alike. She’s got a thing for neon threads and a serious love of fabric. She runs her own craft business creating everything from hair slides and brooches to bunting and quilts. She has previously appeared as a guest designer on Sewing Quarter TV and shares her work on Instagram @jessjelllybgood
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